Running a real small business site through Airefs for 90 days
Day-one dashboard screenshots, the prompts we track, and every change we make. Publishes with the baseline, updates monthly.
We test AI visibility tools on real small business websites.
Search for "best AEO tools" and nearly every result was written by a vendor ranking itself first. We buy our own subscriptions, point the tools at real sites, and publish the dashboards. Baselines, 90-day results, and verdicts you can check against the screenshots.
Test Ledger
Updated: July 12, 2026| Experiment | Test site | Starts | Day | Status |
|---|---|---|---|---|
| Airefs, 90-day visibility test | Small business site, to be named generically at launch | Aug 2026 | 0 / 90 | Setup |
| SE Ranking AI tracking, 90-day test | TBD | Q4 2026 | 0 / 90 | Planned |
| Otterly AI, 30-day trial evaluation | TBD | Q4 2026 | 0 / 30 | Planned |
No experiment has started yet. This ledger goes live the day we capture the first baseline, and every row here will link to its published data.
Reports
Five AEO tools compared on published pricing, before we test them
We tried to build a pricing table for Airefs, SE Ranking, Otterly, AIclicks, and Promptwatch. The published sources contradict each other. Here is the evidence.
How to check if ChatGPT recommends your business, free, in 10 minutes
No tools, no signup. A repeatable manual check any owner can run this afternoon, plus what the free method cannot tell you.
How We Test
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We pay for our own subscriptions
No vendor accounts, no sponsored access. If a tool comps us anything, the article says so at the top.
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Real sites, real stakes
Every test runs on an operating small business website. We describe test sites generically to protect the businesses, and blur identifying details in screenshots.
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Baseline first, then 90 days
We capture the full dashboard before changing anything, then log every change we make so results can be traced to actions.
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Verdicts you can audit
Every claim links to a screenshot or a logged data point. When a tool disappoints, we say so, including tools that pay us commissions.